Heard local talk on the radio about this and semi agreed. I think it's a combination of a long season, NBA not usually being on ABC(usually on TNT, ESPN), people being outside now more, this is the time when least amount of tv is watched, thats why all the reruns are on now, and the matchup.) the nba makes way too much money to have to worry about getting kicked off TV. Arguably top 3 league worldwide viewership wise behind the Premier League and some cricket stuff.
Agree season is to long and people are out on their boats or taking in their kids little league games or on a golf course somewhere.
And the NBA dont need to worry about being kicked off network TV like Hockey but the price they get for broadcast rights could suffer it will be interesting to see what they get following next year when the ABC contract expires.
<TABLE class=normal cellSpacing=0 cellPadding=3 width="60%" border=1><TBODY><TR><TD colSpan=6>
NBA CABLE TELEVISION CONTRACTS
</TD></TR><TR bgColor=#333333><TD vAlign=top noWrap>
Seasons
</TD><TD vAlign=top noWrap>
Station
</TD><TD vAlign=top noWrap>
Contracts Amount
</TD></TR><TR><TD vAlign=top noWrap>1979-80 to 1981-82
</TD><TD vAlign=top noWrap>USA
</TD><TD vAlign=top noWrap>$1.5 million/3 years
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1982-83 to 1983-84
</TD><TD vAlign=top noWrap>USA/ESPN
</TD><TD vAlign=top noWrap>$11 million/2 years
</TD></TR><TR><TD vAlign=top noWrap>1984-85 to 1985-86
</TD><TD vAlign=top noWrap>TBS
</TD><TD vAlign=top noWrap>$20 million/2 years
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1986-87 to 1987-88
</TD><TD vAlign=top noWrap>TBS
</TD><TD vAlign=top noWrap>$25 million/2 years
</TD></TR><TR><TD vAlign=top noWrap>1988-89 to 1989-90
</TD><TD vAlign=top noWrap>TBS/TNT
</TD><TD vAlign=top noWrap>$50 million/2 years
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1990-91 to 1993-94
</TD><TD vAlign=top noWrap>TNT
</TD><TD vAlign=top noWrap>$275 million/4 years
</TD></TR><TR><TD vAlign=top noWrap>1994-95 to 1997-98
</TD><TD vAlign=top noWrap>TNT/TBS
</TD><TD vAlign=top noWrap>$397 million/4 years
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1998-99 to 2001-02
</TD><TD vAlign=top noWrap>TNT/TBS
</TD><TD vAlign=top noWrap>$840 million/4 years
</TD></TR><TR><TD vAlign=top noWrap>2002-03 to 2007-08
</TD><TD vAlign=top noWrap>TNT
</TD><TD vAlign=top noWrap>$2.2 billion/6 years
</TD></TR></TBODY></TABLE>
<TABLE class=normal cellSpacing=0 cellPadding=3 width="60%" border=1><TBODY><TR><TD colSpan=6>
NBA NETWORK TELEVISION CONTRACTS
</TD></TR><TR bgColor=#333333><TD vAlign=top noWrap>
Seasons
</TD><TD vAlign=top noWrap>
Station
</TD><TD vAlign=top noWrap>
Contracts Amount
</TD></TR><TR><TD vAlign=top noWrap>1953-54
</TD><TD vAlign=top noWrap>DUMONT
</TD><TD vAlign=top noWrap>$39,000/13 games
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1954-55 to 1961-62
</TD><TD vAlign=top noWrap>NBC
</TD><TD vAlign=top noWrap>N/A
</TD></TR><TR><TD vAlign=top noWrap>1962-63 to 1972-73
</TD><TD vAlign=top noWrap>ABC
</TD><TD vAlign=top noWrap>N/A
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1973-74 to 1975-76
</TD><TD vAlign=top noWrap>CBS
</TD><TD vAlign=top noWrap>$27 million/3 years
</TD></TR><TR><TD vAlign=top noWrap>1976-77 to 1977-78
</TD><TD vAlign=top noWrap>CBS
</TD><TD vAlign=top noWrap>$21 million/2 years
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1978-79 to 1981-82
</TD><TD vAlign=top noWrap>CBS
</TD><TD vAlign=top noWrap>$74 million/4 years
</TD></TR><TR><TD vAlign=top noWrap>1982-83 to 1985-86
</TD><TD vAlign=top noWrap>CBS
</TD><TD vAlign=top noWrap>$91.9 million/4 years
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1986-87 to 1989-90
</TD><TD vAlign=top noWrap>CBS
</TD><TD vAlign=top noWrap>$173 million/4 years
</TD></TR><TR><TD vAlign=top noWrap>1990-91 to 1993-94
</TD><TD vAlign=top noWrap>NBC
</TD><TD vAlign=top noWrap>$601 million/4 years
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>1994-95 to 1997-98
</TD><TD vAlign=top noWrap>NBC
</TD><TD vAlign=top noWrap>$892 million/4 years
</TD></TR><TR><TD vAlign=top noWrap>1998-99 to 2001-02
</TD><TD vAlign=top noWrap>NBC
</TD><TD vAlign=top noWrap>$1.616 billion/4 years
</TD></TR><TR bgColor=#cdd5d5><TD vAlign=top noWrap>2002-03 to 2007-08
</TD><TD vAlign=top noWrap>ABC/ESPN
</TD><TD vAlign=top noWrap>$2.4 billion/6 years
</TD></TR></TBODY></TABLE>