Gansett - A New England Tradition..
History in a bottle
The history of Narragansett Beer could fill a book, but the 1950s and '60s were the true golden age for the local lager. This is when the company broke their popular advertising slogan, "Hi neighbor, have a 'Gansett." Ads for the beer were everywhere, even on trolley cars.
The company began a long affiliation with Major League Baseball, first sponsoring the Boston Braves in 1951 and later the Boston Red Sox. By 1955, Narragansett was the biggest-selling beer in New England.
The company employed 850 workers by 1965. It is said to have offered steady pay, good benefits and free beer. The beer was brewed by Rhode Islanders in the Cranston plant owned by Rhode Islanders — the Haffenreffers, living in Bristol.
There came a dark period familiar to many local beer towns. The Cranston brewery is gone now. Brewing, like so many local beers across the company, was consolidated in out-of-state plants. The recipe wasn't the same, the water wasn't the same. The beer, and the brand, suffered.
The last remaining vestige of the brewery facility — the trolley barn — was demolished in 2005 after a fire.
However, earlier this year, East Providence native Mark Hellendrung obtained the rights to the Narragansett Beer Brand from Pabst Brewing Company. He found Bill Anderson, the last brewmaster from the original Narragansett Brewery in Cranston, and moved the brewing of the beer to High Falls, N.Y., where he says the water quality is better.
The two men began tinkering with the recipe to bring back the 'Gansett of old.
The first kegs were tapped in late September of this year.
* At one time, the grounds of the Narragansett Brewing Company included a barn, a stable, a blacksmith, 75 horses, 45 wagons, gas-powered trucks, electric trucks, 25 refrigerated train cars and its own ice plant. In later years, the property was home to 29 buildings, over 660,000 square feet of parking space, a small airstrip, a seven-acre pond and some 40 acres of undeveloped land.
From Duffey & Shanley, Inc