No, that wasn't a good point by oldmantime.
Limits relate to, and should be set in accordance with, a book's bankroll and the exposure they are willing to take on an event. Limits have very little to do with "balancing the books".
The puny limits set by an established, well-funded book like Intertops relates more to the complete lack of conviction in their numbers, or courage on the part of their linesmaker.
Good bookmakers know that action=juice=profits. Limiting players to a max wager of $55 is not good bookmaking.