I thought keeping the McCain campaign on the constant chase was awesome. They fought on 3 battle fronts. Deeply staffed field offices in battle ground states, Biden, Obama, and Michelle covering the entire country all at once, and blast canvasing the media (TV, radio, and internet).
I thought it was brilliant that in October Obama never released where he would visit until 24 hours before they'd land. (in some cases sooner). It kept the McCain campaign on his heels. Notice by the end of October into November, McCain and Palin were chasing Obama up and down the eastcoast and the industrial belt? They'd end up in states TOGETHER that Barack, Biden or Michelle just left. It was as if McCain was putting out fires that Obama started rather than just spreading their own message.
Then when McCain brought on Joe the Plumber I kinda had the feeling the their campaign was reaching for straws at that point.