the NFL isn't a govt entity it's a private enterprise allowed to create their rules that have nothing to do with the 1st amendment. there is also certainly no law affording potential sponsors the same rights as employees
i don't really see where you're going with the 1st amendment narrative anymore than i can understand why players thinks it guarantees them some protection from an employer
just because i have the money and interest in buying an ad doesn't mean i can't be turned down. if i want to place a "pro-life" ad in Abortion Monthly they have the right to refuse my ad and money....1st amendment can't do shit about it
people are constantly invoking their amendment rights where they aren't suitable...irks the shit out of me
You're misunderstanding me. I'm not saying there's a law against what they're doing or anything like that.
I'm saying they are making a big PR mistake by allowing their players to kneel and their players to speak openly about politics but not allowing an opposing view (patriotism).
This is why they are losing viewers. This type of story turns people off of the NFL. They don't understand this very basic marketing principle.