"just like you arent considering overhead or marketing, you also arent considering other factors such as the guy who posted up $10,000 and still only got a $200 bonus."
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RPM:
This $10,000 deposit for $200 bonus - you know this doesn't happen.
The only way it will work is if BoDog has a super-high retention rate - in other words, if Joe Square deposits $1,000, is overjoyed to get the $200 bonus, and now will continue to play and play and play (without making any withdrawals) until he eventually taps out. If BoDog has a very high percentage of these types of players, it may work.
But remember, they need to have enough of these types of players to offset:
1. Everyday expenses / overhead / marketing costs (which must be huge)
2. Bonus vultures who move in, scalp their way through the rollover, and cash out
3. Any sharp players / steam chasers who make profitable bets + get the 20% bonus