Many years ago during much better days in the sportsbetting world(when their still was a real betting market), an NYC BM gave the nickname to our (then) office for the two-year run we put on and thru him, saying, "you must have a horseshoe up your @sses", then reduced to just "Shoe"..it was actually just 17 hr workdays coupled with a bankroll and boatloads of smart-marks falling off the schedule/page..
The Horseshoe, when in LV was my favorite sportsbook, as much for their Dr.Brown sodas and Kosher dogs, as for their betting lines/limits(and I mean hotdogs, not Kosher Boy baseball dogs)..this however contingent upon when Nick wasn't busy freezing you out, so one of the big boys could get the number a half-minute later on the phone(Mvbski, I know, I know, blame it on Binion)..
Had a friend from Ohio, that never would shut-up about OSU and that ugly damn Horseshoe..
Horseshoe Bay-Bermuda..
Resided in Horseshoe Bay-Texas for a short while..
Finally, after years, I took the horseshoe outta my ass(I must've been tired of walking with mucho mojo, the limp of an uber-fat wallet in my left back-pocket and a horseshoe up my rectum ruining my posture?), proceeded to shove it up an ex-girlfriend's @ss, she married very well two years after I set her free of a gambler's neglect, and now resides on you guessed it..a horseshoe named Horseshoe.
I'm glad she's living a happy and normal life, but I want the horseshoe back..cleaned that is!