I never liked my Tag watch as much as I do my Movados. I have 2 the stainless and the all black. get commets all the time on both. As far as cheaper watches go I have 6 fossils and love them all and 3 Nikes. I bought my son the Nixon above with a different band and it is also a great watch for the price. I think the best watch I have is still the 1984 clear swatch watch. LOL