After watching/listening to all the self righteous talk show hosts about how bad it was for that to happen; have come to realization that it is a well schemed/thought-out marketing plan to make the game pay-per view. Pretty ingenious if you ask me.
since there is a three-network rotation for the
big game someone would likely have a huge lawsuit
if it happened on their turn.
that's the short term outlook, given time pay is
likely in the cards.