According to my own findings and confirmed by others the price on the favourite has improved in recent years. Where in the old days certain favourite teams would be priced up at 5/4 (2.25), these days they are more likely to be posted at 11/8 (2.37) and then I am not talking about the take-out being lower, because prices on the outsiders have become less attractive. Note that this cannot be caused by a drop in home team advantage. If that were true, then the price on an away favourite should have become lower, but this is not the case. It is always the price on the favourite regardless of it playing at home or away that has become more attractive than expected compared to several years ago IMO. Obviously there was a bit of a bias in regards to the favourites being overbet by squares. So has the public changed its attitude? Personally I doubt that. I have been taking bets from some square friends for quite some time now and 90% of their bets are still on the favourite. What has changed is that in the old days I would just give them Macauslot's prices and they would bet on them. Now they have heard of Indosoccer and even BetFair, so they start bargaining better prices with me. Obviously, if a price on a favourite is too attractive with any book, then I will bet on it myself and if my friends want to be on it too, then I will try to put money on for them too. If I like the outsider and my friends want to bet on the favourite, I love doing them a service giving them the most attractive price, as long as no arbitrage can be done. This is what one calls a pleasure for both. Both these situations should make sense, but recently and this is happening just a bit too often, my friends want to bet on the favourite (in the match Sparta Praha vs. Chelsea i.e.) where I think the price on the favourite is about right, so I do not like taking it or betting on it myself. If the amount is very small, I will still take it simply to do them a favour. If the amount is big for them and kind of averages my size, I will forward it still only doing them a favour, but recently Thank God (they do not seem to lose) I stopped taking the US$1000 size bets on these favourites, which IMO are simply the right price and I consider the size of the bet too small to lay it off with Indosoccer i.e, a company I do not bet directly into. Too much hassle. I tell them to find their own ways to bet it, which they have, because there are about 50,000 locals here in Indonesia. Basically the Indonesian books are doing a good job here snatching away square business from any other book in the world, as they seem overly eager to lay the favourites. It has at least made the Indonesian market the most accurate/competitive/sharp or whatever you want to call it. So far other books world wide had to follow them (like Pinnacle does) or they will feel it, but I think these Indonesians are going too far now!